PRIVACY POLICY
Mat-TheBasics.com (“we”, “us”, or “our”) is committed to safeguarding the privacy and personal data of its website visitors, customers, and stakeholders. Your trust is essential to us, and we take your privacy very seriously. This Privacy Policy outlines how we collect, use, share, and safeguard your personal information in compliance with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other applicable data protection laws.
By accessing or using mat-thebasics.com, you agree to the terms of this Privacy Policy.
1. PURPOSE AND COMMITMENT TO DATA PROTECTION
We value your privacy and are committed to processing your personal data transparently, lawfully, and securely. This Privacy Policy underscores our dedication to responsible data handling practices and our adherence to applicable privacy laws.
2. SCOPE AND DATA CONTROLLER
This Privacy Policy applies to all users who access mat-thebasics.com and interact with our online services. Mat The Basics operates as the controller of your personal data, meaning we determine the purposes and means of processing such data.
If you have questions or requests concerning your personal data, you may contact us at: [email protected].
3. CATEGORIES OF DATA WE PROCESS
We collect and process the following categories of personal data:
a) Usage Data
Information about how you use mat-thebasics.com, including your browser type and version, Internet Protocol (IP) address, pages visited, session timestamps, and referral sources.
b) Account Data
Information you provide when creating or managing an account, including your full name, email address, billing address, shipping address, and contact number.
c) Profile Data
Details related to your shopping behavior and customer preferences, such as previously purchased products, saved preferences, wishlist items, and browsing patterns.
d) Communication Data
Records of your communications with us, including customer support messages, inquiry forms, and other contact history through email or online tools.
e) Technical Data
Device-specific information including operating system, screen resolution, language settings, browser configurations, and device identifiers.
f) Transaction Data
Payment details (processed securely through third-party providers), order confirmations, delivery addresses, transaction history, and shipment tracking data.
g) Preference Data
Marketing preferences, notification settings, product interest categories, and consent records for promotional communications.
4. LEGAL BASES FOR PROCESSING
We rely on the following lawful principles for processing your personal data under GDPR and related frameworks:
– Consent: When you provide clear permission for optional uses, such as subscribing to our newsletter or receiving promotional content.
– Contractual Necessity: When processing is necessary for fulfilling contractual obligations, such as fulfilling orders or providing customer support.
– Legitimate Interest: For purposes that support our business functions and enhance user experience, such as fraud prevention, performance analytics, service improvements, and direct marketing (within the scope of your rights).
– Legal Obligation: Where we need to comply with legal or regulatory requirements.
5. YOUR RIGHTS UNDER GDPR AND CCPA
You have several rights in relation to your personal data:
– Right to Access: Request confirmation of whether your data is being processed and obtain a copy of such data.
– Right to Rectification: Request correction of inaccurate or incomplete personal information.
– Right to Erasure: Request deletion of your personal data, subject to certain legal exceptions.
– Right to Restriction: Request temporary or permanent suspension of processing in certain circumstances.
– Right to Data Portability: Request a copy of your personal data in a structured, commonly used format for transmission to another controller.
– Right to Object: Object to data processing based on our legitimate interest or for direct marketing.
– Right Not to Be Subject to Automated Decision-Making: You have the right not to be subject to a decision based solely on automated processing that significantly affects you.
California residents may also have the right to:
– Know what personal data has been collected about them;
– Request deletion of their personal data;
– Opt-out of the sale/sharing of personal data.
To exercise any of these rights, please contact us at [email protected]. We may need to verify your identity before processing your request.
6. SECURITY MEASURES
We implement appropriate technical and organizational measures to ensure the confidentiality, integrity, and availability of personal data. These measures include:
– Data encryption (in transit and at rest)
– Role-based access controls and authentication protocols
– Regular security audits and vulnerability assessments
– Secure data backups and disaster recovery plans
– Ongoing privacy and security training for employees
Despite these efforts, no method of electronic transmission or storage is entirely secure. We therefore cannot guarantee absolute security.
7. INTERNATIONAL TRANSFERS
Where personal data is transferred outside the European Economic Area (“EEA”), or other regions with comprehensive data protection laws, we ensure adequate safeguards are in place. This includes implementing Standard Contractual Clauses, relying on adequacy decisions, and ensuring contractual obligations consistent with applicable data protection laws.
8. DATA RETENTION
We retain personal data only for as long as necessary for the purposes for which it was collected, including meeting legal, regulatory, tax, accounting, or reporting requirements.
Typical retention periods by category:
– Usage & Technical Data: Up to 24 months
– Account & Profile Data: While your account remains active and up to 6 years after last activity
– Communication Records: Up to 36 months following resolution
– Transaction Data: Retained for at least 7 years (for tax and accounting compliance)
– Marketing Preferences: Retained until consent is withdrawn or the data becomes outdated
9. COOKIE POLICY
mat-thebasics.com uses cookies and similar technologies for functionality and analytics. These include:
– Essential Cookies: Required for core functionality (e.g., login, shopping cart)
– Functional Cookies: Enhance user experience (e.g., language preferences)
– Analytics Cookies: Collect anonymous usage metrics (e.g., Google Analytics)
– Performance Cookies: Help monitor website performance and identify improvement areas
Each cookie serves a distinct purpose and may originate from either mat-thebasics.com or third-party service providers.
10. COOKIE MANAGEMENT & COMPLIANCE
You may manage your cookie preferences through your web browser settings or our cookie consent banner. Visitors from the EU or California are provided with appropriate notices and consent mechanisms in compliance with GDPR and CCPA.
You can also clear previously stored cookies or configure your browser to alert you when cookies are being placed. Note that disabling certain cookies may impact website functionality.
11. CHILDREN’S PRIVACY
We do not knowingly collect or solicit personal information from children under the age of 13. If you are under 13, please do not provide personal data through mat-thebasics.com.
If we learn that we have collected data from a child without verified parental consent, we will delete such information promptly. If you believe a child has submitted personal data to us, please contact [email protected] immediately.
12. POLICY UPDATES & NOTIFICATIONS
We reserve the right to modify or update this Privacy Policy at any time. Changes will be posted on this page, and where appropriate, notification will be provided via the website or email. Continued use of our services following such updates constitutes your agreement to the revised terms.
We encourage you to review this Privacy Policy periodically to remain informed about how we are protecting your data.
13. CONTACT US
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, you may contact us at:
Email: [email protected]
Website: https://mat-thebasics.com
We are fully committed to complying with applicable data protection regulations and invite you to contact us with any privacy-related inquiries or requests.